American Red Cross
As the nation transitions to a new, hopeful phase of this devastating pandemic and people resume some of their normal activities, the American Red Cross needs your help to avoid a summer donation slump. That’s why the Red Cross along with actor James Van Der Beek and his wife, Kimberly, have joined together this May to urge people to make it a summer full of life by donating blood, platelets or plasma. Blood transfusions helped save Kimberly’s life twice in the last year.
In thanks for helping ensure patients have access to lifesaving blood products during this crucial time, all who come to give by May 31 will be automatically entered for a chance to win a travel trailer camper, powered Suburban Propane. Visit RedCrossBlood.org/SummerFullOfLife for more information. The Red Cross is also thanking those who come to donate May 28-June 13 with a limited-edition T-shirt, while supplies last.
The attached news release provides more detail on the current need, these giveaways and the Van Der Beek family’s personal connection to blood donations. In addition, photos and a sound bite featuring the Van Der Beeks – as well as blood donation b-roll − are available for download to support your story. By sharing this important message, you can help ensure that blood products are available for patients who depend on lifesaving transfusions for survival this summer.
Please let me know if you need additional information or would like to set up an interview. Thanks in advance for your support!
PRESS RELEASE
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